Old school battle

Politics | Anti-AARP ad misses its mark but hits a liberal hornets' nest | Timothy Lamer

Charles Jarvis, CEO of USA Next, likes to compare the conservative seniors group that he leads to David and the 35-million-member AARP to Goliath.

So it probably shouldn’t be a surprise that late last month, USA Next flung a rock at the enormous seniors lobby, in the form of an incendiary internet ad. The rock missed its Goliath but infuriated the Philistine army standing behind him.

The ad ran for one weekend, Feb. 19-20, on the website of the American Spectator, a conservative magazine. (WORLD’s website, worldmag.com, turned down the ad.) It was one of eight USA Next ads on the site and part of the group’s $10 million campaign to build support for Social Security reform and, at the same time, peel members away from what Mr. Jarvis calls “the largest left-liberal lobbying organization on the planet.”

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March 12, 2005, Vol. 20, No. 10

Foster care's future Mar. 5, 2005	Lebanon: Democracy now Feb. 26, 2005	Social Security breach Feb. 19, 2005
Iraq: Unity in adversity Feb. 12, 2005	Johnny Carson: In memoriam Feb. 5, 2005	Bush: Hail to the chief Jan. 29, 2005